A client of mine was able to set up a booth at our local event expo “Taste of Home”. The booth was from a local retailer named Shoe-Maze. A nice boutique type of shoe store carrying brands like: Skechers, Stacy Adams, Rockport, and LifeStride (just to name a few!)
While I was unable to make it to the show, I heard that it was quite a success. The feedback from the show was good. And, exposure from the show has increased in-store sales by about 22%! Sales were made at the show, and the expo also brought people to the store that were not really sure of what they may find! Most are pleasantly surprised.